a Reputation for results
As your consultant, my passion is my expertise: developing strategic, actionable solutions tailored to your specific goals. There's power in a strategy that you can execute to successfully increase marketing results, sales and customer retention. An accomplished consultant for 30 years, I am skilled at identifying and capturing market opportunities, with expertise defining strategic direction. I've worked with clients in all 50 states and beyond.
Many businesses are feeling squeezed between competition and today's economy. Without a doubt, much of the pressure to succeed is placed on you for creating and sustaining a competitive advantage. It's a challenge and an opportunity. I bring you a long history of developing traditional and internet-based strategies for marketing, customer acquisition, advertising and operational needs for start-up and mature companies and professionals.
My experience ranges from a mom and pop furniture store to a woodstove manufacturer, from chiropractors to family therapists, from a chain of service stations to a law firm and many more clients of all shapes and sizes. I get results because I understand business and marketing fundamentals are the same in any size and in any type of business. Over the years I have worked with auto dealerships around the country, the Detroit Auto Show, the Toronto Auto Show, AM General as well as several Fortune 500 companies. But I still list the dozens of small businesses, including a community college, as my most rewarding and satisfying work.
a marketing partnership you can trust
I care for your success and, rather than compete with staff or budget, I strive to complement them in order to achieve your business goals. I only work with clients where I can get enthusiastic about what your business represents, and I will keep a sharp eye on your vision for the business. As a result, I'm willing to go the distance and beyond for you, with a healthy dose of creativity to supplement my knowledge. There is much involved in a good marketing campaign and no business owner should consider taking on the endeavor without a keen marketing professional close at hand. A little investment now can go a long way in terms of long-term success. I guarantee that you will get the utmost care, expertise and work ethic.
You must have someone who will thoroughly listen to you and communicate on a regular basis; I know good communication is imperative. Additionally, you will get an expert in marketing research and evaluating markets. For over seven years I worked and consulted for one of the country's largest market research firms; leading them in client service, retention and satisfaction efforts with hundreds of clients in the United States and Canada.
Additionally, I am an accomplished trainer and advisor. I have held marketing and business training sessions in nearly all 50 states, in the UK and across Russia. I've advised and spoken at tradeshows and conventions for the automotive, chiropractic, direct sales, and nutrition industries; planned and set-up booths and consulted on event logistics for such high-profile venues as the Detroit Auto Show, Toronto Auto Show, MGM Grand in Las Vegas, and the IndyCar Grand Prix series, and in convention centers from San Francisco to Dallas to Atlanta.
